According to Bloomberg News, Apple has resumed negotiations with OpenAI regarding generating AI features for the iPhone.

According to Bloomberg News, Apple has resumed negotiations with OpenAI regarding generating AI features for the iPhone.

iPhone
(Reuters) -According to a Friday story by Bloomberg News, Apple Inc. and OpenAI have resumed talks over leveraging the startup's generative AI technology to power certain new features that will be unveiled in the iPhone later this year.
According to a story quoting persons familiar with the topic, the businesses have started debating the parameters of a possible deal and how OpenAI technologies would be incorporated into Apple's upcoming iPhone operating system, iOS 18.

Requests for response from Reuters were not immediately answered by Apple or OpenAI.

Apple was reportedly in talks to license Google's Gemini chatbot for new iPhone capabilities, according to a Bloomberg report from last month.
According to the Bloomberg story, Apple has not decided which partners it will utilize in full and may decide to work with both OpenAI and Google, a division of Alphabet Inc., or select a different supplier.

Competitors like Microsoft and Google are incorporating generative AI into their products, but Apple has been lagging behind. Generative AI is capable of producing responses to written cues that resemble those of a human.
In February, Apple CEO Tim Cook announced that the business was "significantly" investing in generative AI and that further information about the company's ambitions to employ the technology would be released later in the year.

(Jyoti Narayan reported from Bengaluru; Leslie Adler edited)

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